Well, the trade show was this past weekend, and we survived! It was actually quite fun, although the rush and stress leading up to it wasn’t exactly. There were a bunch of little details that needed to be done (and several that were optional to be done) in order to have our booth ready, and I have been working many days in a row. I even got a headache, in part from all the work and not enough sleep. But, my chiropractor got me all into shape, so I am feeling better!
It was an interesting exercise in people-watching. I’m sure they were watching me, too… We had our big sign with the logo attached to a kayak paddle, and another one sitting on a small table, with large text saying what we are about. It seemed pretty straightforward to me! Some people, when they saw our booth, got a confused look on their faces, like they were thinking “I’ve never heard about this before!” So, I would say “if you haven’t heard of us, it’s because we’re new!” That seemed to clear it up. It’s such a small town, everyone kind of knows everyone, and certainly knows all the businesses around. 🙂 So, that was one response.
Another one was a rapid “oh, you’ll never get me in a boat, I hate water” or “I’m terrified of water, so count me out.” Interesting. Now, kayaks have a reputation for being tippy, and many people are nervous about getting in them – or getting stuck in one! – but these people weren’t even open to the suggestion. If we had been talking about dinghys or flat-bottom boats, the response would have been the same. Too bad – they are letting their fear rule them and take away their fun! I wonder what other fears they are letting rule them…?
Another response was “I’m too old for that!” We didn’t hear that one a lot, mainly because High Level’s population is so young, and there weren’t many old people there!! And then we got to chatting with a white-haired fellow, who wanted to buy a kayak paddle just like the one we have. I said I could look into it and call him back. As we talked about other outdoor sports, he said he was passionate about cross-country skiing, which I also do. I confessed that I can’t “skate” ski – he said he just learned a little while ago, when he was 66! Wow! He was so funny, gesturing to Darren, saying “he’s too young to learn that!” 🙂
And the most common thing I noticed about people was how much they looked down. We had a few maps on our table, which was between us and the people visiting us, and people would invariably stare down at the table. Were our maps that interesting? They were nice, detailed topo maps of the rivers around here, but I think it was more about shyness or not knowing where to look…poor eye contact… did I have egg on my face? I don’t think so! 🙂
We met so many nice people, and saw many friends who said “I didn’t know you were doing this!!” It was a great time, and a nice relief to be done it! Still lots to do, to finish the business plan and work out many details! But, the website’s done – flownorth.ca – and at least some of the other stuff can wait!